Compare Guru started as a marketplace for consumers to combine all their financial needs. Originally known as Click ‘n Compare, the comparison site began by offering Mobile and Broadband packages and later progressed to more financial services such as Insurance, Loans and other banking services.

Click ‘n Compare was rebranded to CompareGuru to further customer’s understanding of financial products and to provide value by incorporating ‘Ask the Guru’ – a forum for consumers to ask any and all of their financial questions. CompareGuru has since expanded its borders to Kenya and Nigeria.

CompareGuru hopes to always keep their customers up to date with relevant financial knowledge and news through their blog. Customers can also analyse their current financial position through the easy-to-use live quote engines and financial assessments.

The aim of Compare Guru is to become the first point of reference and a financial marketplace for all African consumers.

Contact [email protected] with your lead-gen enquiry.


Becoming largest service and product comparison engine in Africa and leading source of traffic for local providers.


Educating South African consumers on the most affordable product and service options.


  • Maintain user-friendly, easy-to-use platform
  • Produce quality leads for partner providers
  • Help consumers save money and educate them on product offerings
  • Offer wide variety of products services

Core Values

  • Reliable
  • Convenient
  • Trustworthy
  • Informed
  • Money-saving